CREATIVE SERVICES PRODUCER

Initially contracted month to month as temporary Topical Producer. Hired full-time in 2 months. Made Creative Services Producer within 4 months. Successfully pitched and completed 2 cast image re-brands,  2 network co-brands for GMA, GMA Day, and a full studio image re-brand. Conducted Photoshoots with Peyton Manning, Victor Oladipo, and at the Indy 500. Featured spots for key station initiatives “Hiring Hoosiers” and “Vic on 6.” Named sole Sales Producer within 1 year. Responsible for consulting, writing, directing, and executing all client’s advertising needs. Produced nearly 100 spots in 6 months. Successfully pitched and led full development of a new sales and lifestyle brand initiative “Indy Encore.” Completed project includes sizzle and multiple pilot episodes. Directed and conducted market research, naming, logo and graphics design, wrote brand statement, launch plan, growth strategy, and 2019 goals.